The Simplicity and Effectiveness of Ceramic Mugs
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Posted On :
Jul-12-2009
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Article Word Count :
501
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Ceramic mugs can be simple or complex and can cover a wide gambit of styles. You can get a large stein, which is a form of mug that is well-known during Oktoberfest partying and in Germany.
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While it is great to give your customers something elaborate like a brandy glass, martini glass or keychain light, this is not always an option. This is especially true for smaller companies that do not have a lot of money but want to show their customers they appreciate their business. When this is the case, one of the best options available to small companies for promotional items is ceramic mugs. These are cheap, effective and easy to produce, which makes them easy to give to your customers.
Ceramic mugs can be simple or complex and can cover a wide gambit of styles. You can get a large stein, which is a form of mug that is well-known during Oktoberfest partying and in Germany. You can also get a smaller mug that is simple like a coffee cup, or larger like a big hot chocolate mug. Either way, the ceramic mugs you get for your customers are going to be of high quality and your customers will appreciate it.
As a business, it is very important for you to appeal to your customers and to market your products or services to your customers. You can waste money on a newspaper ad, which only a few people will see for the one week that it is in the paper. You could also spend thousands on a commercial that a lot of people will see a few times, but may not translate into many sales. The other alternative is to have promotional items for your customers, which hundreds of people may see and which can last for years and years.
When you give your customers ceramic mugs with your company logo on them, you are giving them something that may be a part of their cup collection for years to come. When they have guests over, those guests may use the coffee cup you gave to the customer. They will see your company logo and your company name and whether they realize it or not, they are being targeted with brand awareness. This is very important from a business standpoint because brand awareness is one of the hardest things to create.
Ceramic mugs don't cost much but they have a huge return on investment because so many people will see it. You can spend $4,000 on a television commercial that 40,000 people will see, or you can spend $400 on a ceramic mug promotional package that 4,000 people will see for years and years. As can clearly be seen, ceramic mugs are the much better alternative for your business. If you are trying to save money, then a promotional gift package for your customers are a great option. Don't ever underestimate just how powerful promotional items are. They show your customers that you appreciate them and that creates customer loyalty, which is worth more than you could possibly imagine for your business. Whether it is mugs or key chains, promotional items need to be a part of your marketing plan.
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Article Source :
http://www.articleseen.com/Article_The Simplicity and Effectiveness of Ceramic Mugs_1704.aspx
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Author Resource :
Amin is the author of Discountmugs.com. If you would like more information about Ceramic Mugs please visit http://www.discountmugs.com
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Keywords :
Coffee Mugs, Ceramic mugs, printed mugs, unprinted mugs, logo mugs, photo mugs,
Category :
Business
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Marketing
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