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Early Adopters Have a Crucial Role to Play for the Gadget Ecosystem

Posted On : May-28-2010 | seen (650) times | Article Word Count : 511 |

When you see another line of people standing patiently outside an electronics store before it even opens to get a pole position in a quest for some latest arrival to the gizmo scene, you can carry on with your morning jogging reassured. You've just seen a species critical for the electronics market and for the economy doing its essential duty – being the first to put a hand on the newest gadget.
When you see another line of people standing patiently outside an electronics store before it even opens to get a pole position in a quest for some latest arrival to the gizmo scene, you can carry on with your morning jogging reassured. You've just seen a species critical for the electronics market and for the economy doing its essential duty – being the first to put a hand on the newest gadget. It might look odd and unjustified for an outsider why they plunge headfirst into this race for the speediest consumption, ignoring the inconveniences of waiting lines and the conventional knowledge that modern electronics keeps getting better and cheaper over time, but their behaviour is indeed deeply meaningful and well-motivated. In fact, is can be easily explained in terms of individual needs and in terms of a bigger role early buyers play for the gadget ecosystem.

Their seemingly irrational drive to splurge on hi-tech novelties well beyond their real value has attracted a flurry of economic and other studies that seek to pinpoint motivations and gains behind it. One school of thought likes to raise the issue of the image that possessing the latest contraptions projects among others. Being an early adapter is ultimately as much about taking advantage of newest technology as it is about being seen ahead of the pack. It simply pays off in terms of social status to belong to a group of people at the vanguard of hi-tech, the same way it does in some circles to be fashion-conscious and gadget manufacturers have learned to explore this quality by tying technical innovation to lifestyle.

With consumption being bread and butter of modern lifestyle, outpacing others in it can be deeply satisfying in itself. For most people, spending money is a pleasurable experience, so it comes as no surprise that spending on flashy, new widgets that only few others can have can generate even more joy. Simply put, being the first to have something is plainly exciting.

Individual motives aside, early adopters' generous shopping instincts and their willingness to take on the role of first testers make them indispensable for the gadget market. Economists like to see them as originators of herd behaviour that leads to commercial success or failure of individual devices, with other customers joining in to keep up with an accelerating trend. A related process they spark is called information cascade, which refers to the transfer of knowledge about products from first users onwards. In fact, these early experiences with technical innovations are essential not just for their promotion, but also for their future improvement. In the end, as companies learn more and more from early adopters, they refine their products and start lowering prices. It has taken place with most modern electronics, from music players to graphic tablets.

So, next time you buy an mp3 player or a few drawing tablets in their refined, tenth edition, think well of the early adopters who helped launch them to success.

Article Source : http://www.articleseen.com/Article_Early Adopters Have a Crucial Role to Play for the Gadget Ecosystem_20378.aspx

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I am a web designer and a passionate writer. I write free PR press releases and articles about tablet graphic. Read more about the usage of graphic tablets and find out about the best pen tablets.

Keywords : graphic tablets, drawing tablets,

Category : Product Reviews : Consumer Electronics

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