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SMS gateway: the cheapest way to brand and market your business

Posted On : Jan-09-2012 | seen (608) times | Article Word Count : 519 |

Thanks to the advent of hi-tech telecommunication technology, SMS to promote your business or support your customers has came out to be the latest and the cheapest way of doing business
A SMS gateway is a website or a telecommunications network service that is positioned between two SMSC’s. It allows the users to send and receive short message service or SMS transmissions to or from a telecommunications network that supports SMS. A SMS gateway can also serve as an international gateway for users with roaming facility and supports SMS communication away from the home network. It acts as a relay that translates one protocol into another, i.e. media conversion from email and other formats. It solves the basic problem of diverse wireless telephony suppliers using different or proprietary communication protocols. SMS gateway can be integrated through a number of API’s which offer a wide range of connection options such as HTTP, SMPP, FTP, etc.

SMS software is a program that helps in sending and receiving large numbers of SMS. It enables the users to send bulk SMS from your computer to mobile handsets and wireless devices speedily. However, before downloading SMS software you must ensure it suits your requirements. Firstly, before downloading you must ensure that it is compatible with your system and that all SMS software does not support bulk messaging. Some of the key features of this software are ability to create and manage multiple lists, ability to send group text messages to people on your list, ability to create auto responses and bar codes, etc.

Bulk SMS is the distribution of a large number of short messages for deliverance to cell phone terminals. It is the practice of sending messages to a group of people that is the target audience and customers through a single click. Bulk SMS is generally used for SMS marketing by promotional companies, consumer brands and banks. There are various companies that provide the facility of bulk SMS for countries all over the world. It is the most recent and innovative way of marketing. There are numbers of software available that can help you send mass SMS from any PC to user’s mobile phones using windows OS compatible devices within a short period of time. However, these days it is becoming a growing menace as the consumers are inundated with unsolicited SMS from companies trying to promote their product or service through SMS marketing.

SMS service, also known as short message service is a text messaging service that allows for short text messages to be sent from one mobile phone to another or from the web to another cell phone. It is the most extensively used and popular data application around the world. SMS service is quite like paging. The only difference being that they do not require the mobile phone to be active and the messages can be held for a number of days until the phone is active or within range. The text messages conventionally cannot exceed 160 characters which includes spaces as well. SMS was initially a part of GSM, but it is now accessible on a number of networks, including 3G networks. SMS service frequently uses T9 predictive technology that makes text messaging quicker and well-organised on QWERTY mobile phones, which do not have full keyboards.

Article Source : http://www.articleseen.com/Article_SMS gateway: the cheapest way to brand and market your business_131101.aspx

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Mass text messaging is generally a web, desktop or email based application that allows you to access - and send messages. Sms shortcodes are applications or interfaces that enable you to send SMS messages from your desktop to one or many contacts. Use our service and save valuable time and money on your communications.

Keywords : SMS gateway, SMS Software, bulk SMS, SMS service,

Category : Communications : Communications

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