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Several App Store Optimization Tips That You Need to Know

Posted On : Apr-22-2015 | seen (858) times | Article Word Count : 581 |

Many app developers under a lot of pressure because the fierce competition of millions apps in app store. Every app developer need to know how to use aso to increase their apps’ ranking. Their apps could be easily found among the millions of apps in app store. Here are some tips of aso services that can help app developers to do well in aso.

Many app developers under a lot of pressure because the fierce competition of millions apps in app store. Every app developer need to know how to use aso to increase their apps’ ranking. Their apps could be easily found among the millions of apps in app store. Here are some tips of aso services that can help app developers to do well in aso.

Aso is SEO for the App store. The app store then tracks and calculates the performance of just about everything. From the number of installs, to reviews, down to the number of people who have scrolled through alternate screenshots! In addition to this, the app store will try to understand the relevancy of your app based on keywords specified by definition & description.

You can do well in aso if you can keep the following rules in mind. First of all, you should Find and use a free aso app store optimization tool. With this tool you can track keywords and see how your app ranks on those keywords. There are different solutions out there for this, but couldn’t find a better and easier to use tool. What’s more, the app store will try to understand the relevancy of your app based on keywords specified by definition and description. If you already have an app in the Google Play store, just look over your description and app title and input some words you believe are crucial for your customers. You will shortly see if and how good is your ranking for those words or phrases.

You should list out the top 10 keywords that you think make sense for your app. Then ask someone else to come up with an additional 5 keywords, preferably someone who is not involved in your project. There are 3 criteria that can help you know what are the best keywords you have to keep in mind: relevance, difficulty and traffic. App title and description are also very important. Once you’ve narrowed down your keyword list to 2, identify the primary & secondary keyword target. The primary target keyword should be included into the App Title. The App title is ultra important in the app store(s) ecosystem. Great titles include keywords and the great title could increase app store ranking.

In addition, you should know what ranks better. Once you have decided on the words you have to know where to place them to rank better. Google Play ranks better the words in your title than the words in your description. So, use the 30 character space in the title to make users understand what the app is about by using words that you think they might search and you also have a change of ranking higher for. The good news is that Google ranks keywords in the 4000 character description which does not happen for Apple and its App Store. For the words in the description of your Android app, you have to use each one of the words you decide on 4-5 times for Google to rank you better for those keywords. So, you can now start writing and publish the result.

This article mainly tells some tips of app store optimization service. Hope all the app developers could get effective information from this article. You can know more additional information of aso on our website. We will provide you with the professional service.



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Category : Computers : Networks

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