The Vertical And Horizontal Opening Closed For iPhone
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Posted On :
Nov-26-2011
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Article Word Count :
566
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Apple on the phone and tablet PC's success, whether as Ford's Model T, or Toyota's lean production model in general, can bring epoch-making influence?
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Apple on the phone and tablet PC's success, whether as Ford's Model T, or Toyota's lean production model in general, can bring epoch-making influence?
People thinks that such judgments is questionable. Boston Consulting Group (BCG), president and CEO of the global Hans - Paul Rob McKenna (Hans-Paul Bürkner) that, smart phones, such as Apple (Apple Inc., NASDAQ: AAPL) iPhone , its application store (App Store) provides about 350,000 kinds of applications for users to choose, it's like people in the past to the department store shopping, shops in a variety of goods, but each person to buy things is not the same, it is true that to achieve the user's own personality needs. But this is not the same as mass customization. Each person selected, installed the application you want, but others can not see, not necessarily what you installed the application of interest. In other words, this individual and did not distinguish between you and others, this individual is only meaningful on their own, and the outside world can not discern.
He said: "Apple is a closed system is in fact highly integrated system, its application store as the traditional department store moved to a line from the line, it creates a new application of the retail model, but it does not have the open, Apple strictly controls what players can enter its system, which can not. In contrast, Google (Google Inc., NASDAQ: GOOG) of the Andrew system (Android) provides a more equitable structure open platform, anyone can enter. "
In the Boke Na appears in the automotive industry in the past three decades changes, more consistent with the traditional definition of mass customized (Mass Customerization). The so-called large-scale customized, that is, mass production of prefabricated modules, allowing users according to their needs and usage scenarios to the module assembly is finished with a personalized color. For example, Henry Ford T model cars in the initial development, the car's color only black and look similar. This is typical of mass production (Mass Production). But soon after, based on the needs of different people, some companies in the automotive industry began to use platform for production, provision of prefabricated modules, in appearance, interior trim and instrument panel and other areas are to provide consumers with more choices. It can also be customized into a vehicle modification, such as engine, body color, etc., in order to meet their different needs.
The WU Bo who believes that only part of the auto industry's attempt to achieve a "mass customized." Way to mass-produced to provide customers with personalized product, is the dream of most enterprises in the industrial age. However, personalized, non-standard will inevitably lead to low-volume, low-volume bound by the massive expense of cost benefits. Products personalized competitive price competitiveness and product potential with the fire, difficult to reconcile.
He will be Nokia's previous thinking as a product of the industrial age. Nokia has long been always "finished" form appears, users get the basic functionality has been relatively constant since there is not much room for personal transformation. This makes it less attractive to consumers. Thus, compared to the iPhone and other smart phones for consumers of recycled products and to meet individual needs, Nokia (Nokia Corporation, NYSE: NOK) mobile phone manufacturer to the Internet as a mobile terminal device manufacturers, the road becomes very difficult transformation, inherent deficiencies.
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Article Source :
http://www.articleseen.com/Article_The Vertical And Horizontal Opening Closed For iPhone_110323.aspx
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Author Resource :
wholesale iPhone cases, cheap iPhone case, wholesale iPhone accessories
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Keywords :
IPhone, cheap iPhone case, application store,
Category :
Business
:
Marketing
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