Why You Need To Perform A Comprehensive Trademark Search
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Posted On :
Apr-13-2013
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Article Word Count :
418
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A trademark search is essential, since it determines whether the marks that you propose to use, for your products, and services, are unique.
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A trademark search is essential, since it determines whether the marks that you propose to use, for your products, and services, are unique. It allows you to make an informed decision on your choice of trademark, before you submit your trademark application to the United States Patent, and Trademark Office (USPTO). It is an analytical and in-depth search necessary to ensure that your slogans, name, and logo, do not infringe on others registered before yours.
In order to ensure a professional trademark search, you should look for a reputable firm, and commission them to do the search for you. If this process is done in an unprofessional manner, you can never be sure if you are infringing on another trademark, and expose yourself to a legal suit in the future. Although you can search the USPTO for free on the Internet, this is not a comprehensive search. By commissioning a firm to do this on your behalf, you will be sure that Federal, State, and common law records, will be search thoroughly. This is the most effective search, and if your trademark is found to be unique, then you will not bear any legal liability in future. Ensure that you ask about the kind of search that the company you aim to commission will perform. They should be able to do a comprehensive search.
A trademark search should also look into phonetic, and vowel variations of the name that you propose to use. This is done to ensure that there is no phonetic similarity with another trademark registered before yours. This way, you can be sure that you are not exposing yourself to legal ramifications brought about by a company with a similarly sounding trademark
The company that you hire for this task should provide you with a report that you can easily understand. Any company that gives you a large volume of data, which you cannot understand, is not helping you make an informed decision on the trademark of choice. If the results are not well edited, and presented, you may make an application for a name that will infringe on another trademark, thereby exposing yourself to legal liability.
The purpose of the trademark is to protect your business, products and services from infringement by other companies. It is therefore important that you perform a trademark search that will help you steer away from infringing on the trademarks of other companies. Make sure it is done properly, by commissioning the right firm.
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Article Source :
http://www.articleseen.com/Article_Why You Need To Perform A Comprehensive Trademark Search_260700.aspx
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Author Resource :
The author has an immense knowledge on trademark search. Know more about trademark registration, trademark application related info in his website.
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Keywords :
trademark registration, trademark application, trademark search,
Category :
Reference and Education
:
Legal
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